Praticlive.com operates this website and online store, including all related information, content, features, tools, products, and services, to provide you with a curated shopping experience (the “Services”). We use third-party technology, hosting, payment, shipping, analytics, customer support, and service providers to help us provide the Services to you.
This Privacy Policy describes how we collect, use, disclose, store, and protect your personal information when you visit, use, or make a purchase or other transaction through the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, use, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read and understood this Privacy Policy and how we collect, use, and disclose your personal information as described below.
Personal Information We Collect or Process
When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:
- Contact details including your name, address, billing address, shipping address, phone number, and email address.
- Financial and payment information including payment method, payment confirmation, transaction details, billing information, and other payment-related information. Payment card details are processed by our third-party payment processors, and we do not intentionally store full credit card or debit card numbers on our own systems.
- Account information including your username, password, security questions, preferences and settings.
- Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.
- Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
- Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
- Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.
Personal Information Sources
We may collect personal information from the following sources:
- Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;
- Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;
- From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;
- From our partners or other third parties.
How We Use Your Personal Information
Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:
- Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications to you related to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, to facilitate any returns and exchanges, to enable you to post reviews, and to create a customized shopping experience for you, such as recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.
- Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements for products or services on the Services or other websites, including based on items you previously have purchased or added to your cart and other activity on the Services.
- Security and Fraud Prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and to secure our services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password or other access details with anyone else.
- Communicating with You. We use your personal information to provide you with customer support, to be responsive to you, to provide effective services to you and to maintain our business relationship with you.
- Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.
How We Disclose Personal Information
In certain circumstances, we may disclose your personal information to third parties for legitimate business purposes, subject to this Privacy Policy and applicable law. Such circumstances may include:
With vendors, service providers, and other third parties who perform services on our behalf, including website hosting, e-commerce functionality, payment processing, order fulfillment, shipping, delivery, data analytics, customer support, fraud prevention, cloud storage, marketing, and related services.
With payment processors and financial service providers to securely process your payments, prevent fraud, handle refunds, and complete transactions.
With shipping, fulfillment, and logistics partners to process, ship, deliver, return, or exchange products you purchase through the Services.
With business and marketing partners to provide marketing services, show you advertisements, measure campaign performance, and improve our marketing activities, where permitted by applicable law.
When you direct us, request us, or otherwise consent to our disclosure of certain information to third parties, such as when you use social media widgets, login integrations, payment options, or other third-party features connected to the Services.
With our affiliates or otherwise within our corporate group.
In connection with a business transaction, such as a merger, acquisition, financing, reorganization, sale of assets, or bankruptcy.
To comply with applicable legal obligations, including responding to subpoenas, search warrants, court orders, lawful requests from government authorities, or similar legal processes.
To enforce our Terms of Service or other applicable policies, and to protect or defend the Services, our rights, our property, our users, customers, service providers, or others.
Third-Party Service Providers
We use third-party service providers to help us operate, maintain, protect, and improve the Services. These service providers may include website hosting providers, WordPress/WooCommerce-related service providers, payment processors, shipping and fulfillment partners, analytics providers, customer support tools, fraud prevention providers, marketing tools, cloud storage providers, and other technical or operational service providers.
These third-party service providers may collect, process, store, or access personal information only as necessary to perform services on our behalf, such as operating the website, processing payments, fulfilling orders, delivering products, handling returns or exchanges, preventing fraud, providing customer support, analyzing website performance, and improving the Services.
Some of these third-party service providers may be located in countries other than where you reside. Where required by applicable law, we take appropriate steps to protect your personal information when it is transferred to or processed by service providers in other countries.
Third-party service providers may also have their own privacy policies or terms that apply to their services. We encourage you to review the privacy policies of any third-party services you interact with through the Services.
Third-Party Websites and Links
The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.
Children’s Data
The Services are not intended to be used by children, and we do not knowingly collect personal information from children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the contact details below to request that such information be deleted.
As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell,” as those terms are defined under applicable law, personal information of individuals under 16 years of age.
Security and Retention of Your Information
We take reasonable administrative, technical, and organizational measures designed to protect your personal information. However, please be aware that no security measure is perfect or impenetrable, and we cannot guarantee absolute security. Information you send to us may not be secure while in transit, and we recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.
We retain personal information for as long as reasonably necessary to provide the Services, maintain your account, process orders, provide customer support, comply with legal obligations, resolve disputes, prevent fraud, enforce our agreements, and protect our rights. The length of time we retain personal information may vary depending on the type of information, the purpose for which it was collected, and applicable legal requirements.
Your Rights and Choices
Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. These rights are not absolute, may apply only in certain circumstances, and in certain cases we may decline your request as permitted by applicable law.
Right to Access / Know. You may have the right to request access to the personal information that we hold about you and to receive information about how we collect, use, disclose, and process your personal information.
Right to Delete. You may have the right to request that we delete personal information we maintain about you, subject to certain exceptions under applicable law.
Right to Correct. You may have the right to request that we correct inaccurate personal information we maintain about you.
Right of Portability. You may have the right to receive a copy of the personal information we hold about you and, where technically feasible, to request that we transfer it to a third party, subject to applicable law.
Right to Opt Out of Sale, Sharing, or Targeted Advertising. Depending on where you reside, you may have the right to opt out of the “sale” or “sharing” of your personal information, or the processing of your personal information for purposes considered to be “targeted advertising” under applicable privacy laws. You may exercise this right by contacting us using the contact details below or by using any opt-out mechanism made available on the Services.
Global Privacy Control. If our website recognizes a Global Privacy Control opt-out preference signal from your browser or device, we will treat it as a request to opt out for that browser or device, as required by applicable law. Other than legally required browser-based signals, we do not currently respond to “Do Not Track” signals.
Managing Communication Preferences. We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails or by contacting us. If you opt out of promotional emails, we may still send you non-promotional emails, such as emails about your account, orders, transactions, shipping, customer service, or legal notices.
Additional Rights for UK or EEA Residents. If you reside in the United Kingdom or the European Economic Area, and subject to exceptions and limitations provided by applicable law, you may also have the right to object to certain processing, request restriction of processing, and withdraw consent where we rely on consent to process your personal information. Withdrawal of consent will not affect the lawfulness of any processing based on consent before its withdrawal.
How to Exercise Your Rights. You may exercise any of these rights by contacting us using the contact details provided below. We will not discriminate against you for exercising your privacy rights. We may need to verify your identity before processing your request, as permitted or required by applicable law. You may also designate an authorized agent to make a request on your behalf, where permitted by applicable law. Before accepting such a request, we may require proof that you authorized the agent to act on your behalf, and we may also require you to verify your identity directly with us.
We will respond to your request in a timely manner as required under applicable law.
Complaints
If you have a complaint about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may also have the right to appeal our decision or lodge a complaint with your local data protection authority or supervisory authority.
International Transfers
Please note that we may transfer, store, and process your personal information outside the country where you live.
If we transfer personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms, such as the European Commission’s Standard Contractual Clauses or any equivalent transfer mechanism issued by the relevant UK authority, unless the transfer is to a country that has been determined to provide an adequate level of protection.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for operational, legal, regulatory, or security reasons. We will post the revised Privacy Policy on this website and update the “Last updated” date where applicable. Where required by applicable law, we will provide notice of material changes.
Contact
If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, you may contact us by email at info@praticlive.com or by mail at:
PRATICLIVE LLC
30 N Gould St, Ste N
Sheridan, WY 82801
United States
For the purposes of applicable data protection laws, we are the data controller of your personal information.